Архив блога

15 июн. 2011 г.

 Malmo Buzz Described Shortly


Since I moved to Malmo, I keet noticing one particular quite enjoyable feeling about this place, and I still do. It is a feeling of that here, everything which is interesting really matters and not taken for granted.  So far I found two terms for it  "Malmo Pride" and "Malmo Buzz".

The word 'pride' , you know, means all sort of good and bad things, but what I mean by it, is positive and exuberant stuff, a bit like Gay Pride.
  Malmo resembles a countryside teen, who is very pleased to move to the city, and thrilled by all things urban. You know, those people who appreciate urban life and culture so much, that become better at it, than native townies. This is a Buzz.



As I mentioned in a previous post, Malmo use to be considered  a little bit "uncool", though famous for it's industry and canadian geese.

During that time, Stockholm and Goteborg, at all the rage cool cities, deemed Malmo to be culturally wretched and untrendy. Such a despiriting, but not groundless, critique was compensated by viewing Malmo as twee and unpretentious, and Skane as a bread-basket of Sweden, cozy, but still utterly dreary.

   Then dull times changed. The Oresunds bridge was built, and Malmo was no longer in the bum of Sweden, but close to a foreign capital. Suddenly connected to Copenhagen, Malmo started thriving, in a same way as hanging out with enlightened person shakes you into a mood inspired, and, without being a copycat, you develop your own qualities in a right way.

I feel that Malmo is a right place to be.

I think, this cultural fix-up is still in progress, and it is where my Malmo Pride hunch comes from.
Owing to previous dull reputation, Malmo even more eagerly looks forward into what is going to happen and does it's best to make it happen. Interesting events matter and people genuinely appreciate them, even though abundant Copenhagen is round the corner.


Signs of a Malmo Buzz, also come about as pieces of urban design. New tokens contrasted with cheesy stuff of uncool days, and all together it looks quite unusual, weird and dreamlike. I'll write about the design outcomes of a Malmo Pride and Buzz more precisely in one of the following posts..

Комментариев нет:

Отправить комментарий